In today's digital age, a strong online presence is vital for small to medium-sized businesses. Your website acts as the gateway to your brand, attracting potential customers and converting them into...
The most important part of your strategy for 2023 is creating a Strategic Plan Document. This is similar to your business plan, but it focuses specifically on the achievements and goals for this year...
I know it happens, we all get to the point of exhaustion and pretty soon we find ourselves looking at the clock counting every second to leave work or worse snapping at our loved ones. There’s a lot...
As a marketing strategist, I hear a lot of business owners who haven’t identified their audience, don’t know who their audience really is, or how to reach their audience. The most...
As business owners, entrepreneurs and even CEOs, we build a lot of strategies. We think of the various things our business needs to to grow. This may include manpower, leadership, organizational...
I am a Marketing Strategist. I am not a Sales Person. I can’t sell anything, except marketing well because I know marketing better than I know myself. But the biggest confusion that people have...
As business owners and entrepreneurs we started our business expecting to be working 3-4 days a week, a few hours a day, right? Instead, we are lucky if we get a day off in a week, and work 14-18...
If you’re looking for a quick and highly effective way to reach a massive audience, then Facebook advertising is an excellent option. Read on and we’ll look at five of the biggest reasons...
As a fellow small business owner, having been in business nearly 20years, I wanted to share my key piece of advice that I give to all my clients. Along with debunking a few myths along the way. There...
