SEO vs SEM | Do you know the Difference?

I was recently interview regarding SEO (Search Engine Optimization), or so I thought. The person interviewing me, kept referring to SEM (Search Engine Marketing) but was using terms and ideas that relate to SEO. As is the norm, with me, I corrected him. I'm not so sure he liked that. SEO referrers to the practice of using keywords, detailed text optimized for "said" keywords, use of free techniques for optimizing your business for search engines. SEM referrers to efforts used in...

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Link Building Strategies

Search Engine Optimization has a number of factors that determine how your page ranks. Link Building is one of those factors. Having a solid Link Building strategy can help to establish a good foundation for your Search Engine Rankings with Google, Bing and Yahoo. There are three ways to build your link building ratings.Content, Promotions, Social MediaBuilding quality content that has internal links and external links built directly into your content not only helps your search engine rankings, but it...

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